Comments on: Claud Talks on Bloggers Outreach

By: Claudia’s take on Blogger Outreach in Singapore | CLAUDIA.SG

Claudia’s take on Blogger Outreach in Singapore | CLAUDIA.SG — Sun, 30 Nov 2008 15:57:57 +0000

[...] since I shared my thoughts on social media or blogger outreach/ engagement. My last post was in September! It’s not that I’ve got nothing to share, in fact, I’ve got too many thoughts and [...]

By: Rachel Chung

Rachel Chung — Sat, 18 Oct 2008 20:59:00 +0000

Amen. This is so much better than one of those guru posts. Thanks Claudia.

By: My Life With IT » Blog Archive » How to Piss a Blogger

My Life With IT » Blog Archive » How to Piss a Blogger — Sat, 18 Oct 2008 02:39:26 +0000

[...] are things to make a blogger happy and they aren’t that difficult since the expectations are often displayed at the site for all to see. When invitations are often sent out late such as [...]

By: You can’t be bothered. So am I. | CLAUDIA.SG

You can’t be bothered. So am I. | CLAUDIA.SG — Tue, 07 Oct 2008 03:33:07 +0000

[...] people instead of a mass community or anyone in a big community. I’d blogged about this before. If you simply can’t be bothered about having any form of relationship, than I’m sorry, [...]

By: Tania Chew

Tania Chew — Wed, 10 Sep 2008 16:51:00 +0000

Thanks Claudia. I’ve had this conversation with Brian at least 3 times and with Pat around 1.5 times. I personally prefer not to invite bloggers to events if it’s meant to be a one-off without relevance to the bloggers’ interests and without follow up for deeper relationship-building with the brand in question. That’s the main reason Brian and I set up The Open Room…to try to facilitate better communication between our clients and the netizens who are interested in them via real conversations that do away with “marketing speak” and press release messages. This works better in some cases than others and we’re always happy to hear your thoughts.

By: Walter

Walter — Wed, 10 Sep 2008 15:00:30 +0000

Good and heartfelt points there Claudia. I think the toughest part in the whole game is to be both a good social media buddy/citizen while being a go getting marketer/publicist who goes for the kill each time. The very spirit of social media sometimes goes against the grain of conventional PR wisdom.

Being one who sits on both sides of the fence, I can empathise with how bloggers feel about being treated as just another “platform” or “channel”. At the same time, I also have to ensure that my buddies in the mainstream media are happy with what I provide them with and don’t feel slighted. How does one keep both sides happy while still achieving one’s own corporate objectives? That is the dilemma that marketers and publicists like myself face on a daily basis.

By: brian

brian — Wed, 10 Sep 2008 02:16:39 +0000

Much to think about and fine tune we have -) Good post, more people should join in the conversation so we can create something as a community that can benefit everyone!

By: Pat Law

Pat Law — Tue, 09 Sep 2008 04:35:57 +0000

Excellent post, you! This goes into my little black book.

By: Supriya

Supriya — Mon, 08 Sep 2008 10:54:59 +0000

Thanks for that post Claudia =)

By: claudia

claudia — Mon, 08 Sep 2008 04:56:50 +0000

Thanks Kevin! I’m just sharing my thoughts openly. Hope it’ll be of help for those who needs it. :)

Gary I’m still far from being a pro-blogger lah! I also wonder where I got the time to do so much! But still I find not enough time!

Agree with Aaron on it not being a fab. What we need is to find more bloggers to fill in the gap that’s missing. And hopefully bloggers one day can go mainstream too. And yes! New rules and tricks need to be implemented to better engage the bloggers!