Posts Tagged ‘hill and knowlton’
Sometime last week, a group of bloggers attended the launch of two new Sony Ericsson’s mobile phone. And we lead ourselves up to a pretty cool club at the roof top of The Central – Helipad. If not for the sign and banner, we might have just missed the club. Its beside the carpark lah!
When we walked through the door, we got a little crazy with the lights below our feet…
Can you figure out who they are?
Sony wants to get Closer To You.
This is their new slogan and goal to bring computing and technology closer to you. Their mission is to create the intimacy relationship of your notebooks and you by incorporating quality, design and intelligent software.
VAIO, which used to stand for Video Audio Integrated Operation, is now redefined to become the Visual Audio Intelligent Organiser.
Sony being one of the leading leader in visual and sound, they wants not only to allow you to enjoy the end product, but allowing you to create your own products too. Packed in all VAIO machines, there are many smart and easy to use applications, such as VAIO Media Plus and VAIO Movie Story, that will allow anyone to create their own movies, photo slideshows and rich media on their VAIO machine. (Who says you can only do these on a Mac? Claudia is now a fan of Sony too! *grinz*)
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