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Posts Tagged ‘PR’

Claudia’s take on Blogger Outreach in Singapore

November 30, 2008  |  Communities, Social Media  |  Blogger outreach, branding, customer service, marketing, PR, social media  |  10 comments

It’s been months since I shared my thoughts on social media or blogger outreach/ engagement. My last post was in September! It’s not that I’ve got nothing to share, in fact, I’ve got too many thoughts and opinions that I do not know where to start. And having something up my sleeve *cough*, I’d decided to ignore noises and concentrate on the tasks on hand.

But since there’s some sharing lately on this topic, let’s just carry on with it while everyone’s having this topic in mind. If you’ve not read Brain’s take on why are there blogger events, you might want to pop over first before you continue reading this post.

I’m trying to organize my thoughts as I’m typing this post. So again, it may end up incoherent. I’ll try my best to make it as coherent as possible.

So, the questions that I’m trying to ponder…

  • Why are bloggers being engaged by agencies/ brands?
  • “Why they’re invited but not me?” The social media problem.
  • What’s good about getting invited?
  • What’s the bad that others don’t see?
  • “So good! They get to play with the latest gadgets!” But are you seeing the process behind it?
  • “I don’t have fantastic traffic to my blog. Can I be part of such campaigns?“
  • Will this trend continue? My prediction for 2009.

Wow! That looks like a long list of questions and this post is going to take sometime to write. Time now is 1.03am on 29 Nov 2008. Let’s see when I’ll get this post up on my blog…

Read More

Podcamp Singapore on Nov 1

October 27, 2008  |  Happenings, Social Media  |  event, Podcamp Singapore, PR, SMU, social media  |  1 Comment

I’d missed the first Podcamp Singapore last year. And this year, I’m going to make sure I pull myself to SMU on Nov 1! If you don’t know what is Podcamp all about, check out their blog.

The annual unconference dedicated to exploring the world of digital media. A time to share about anything digital media. A time to meet up with other members of the digital media community.

Where?
Singapore Management University
50 Stamford Road
Singapore, Singapore 178899

When?
1 Nov 2008, Saturday
10am to 4pm

Line-up for that day…
Melvin Yuan, Director of Digital Strategies Group, Asia, Waggener Edstrom Worldwide will be speaking at Podcamp SG!
Walter Lim, Acting Director, Corporate Communications & Industry Promotion Division of National Heritage Board will be speaking at Podcamp SG!
Burson Marsteller, one of the leading public relations company worldwide, will be sharing their insights come 1st November!

If you’ve supported and enjoyed Social Media Breakfast | Singapore, you’ll find Podcamp Singapore very useful too! So come join me and many others this Saturday at SMU!

Register via their wiki here.

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